Investor Connect

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Startup Funding Espresso – Problems in Family Offices

Problems in Family Offices Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are challenges in running a family office. Here are some key problems to watch out for: Treating the…

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Investor Connect: Charles Albanese of Keiretsu Forum NYC Chapter

In this episode of Investor Connect, Hall T. Martin chats with Charles Albanese, a financial expert with over 30 years of experience across major corporations and startups. Charles shares his journey from AT&T Wireless to his current role at Keiretsu Forum, highlighting key fundraising strategies. He discusses the importance of…

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Investor Connect – 799 – Charles Albanese of Keiretsu Forum NYC Chapter

In this episode of Investor Connect, Hall T. Martin chats with Charles Albanese, a financial expert with over 30 years of experience across major corporations and startups. Charles shares his journey from AT&T Wireless to his current role at…

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Startup Funding Espresso – Costs of Running a Family Office

Costs of Running a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are costs to running a family office. Here’s a list of cost categories to budget for:…

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Functions of the Family Office

Functions of the Family Office The family office provides many functions in a family business. Here’s a list of functions to consider including in your family office: Wealth management – this involves setting objectives, identifying investment opportunities and providing ongoing oversight. Impact focus — this includes pursuing investments and activities…

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Startup Funding Espresso – Functions of the Family Office

Functions of the Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The family office provides many functions in a family business. Here’s a list of functions to…

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Types of Family Offices

Types of Family Offices Family offices vary in type and structure. Here are three types of family office structures to consider. Single-family office. This structure provides services exclusively to one family. It offers the most customized program. It is the most expensive type of family office structure. It works best…

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Startup Funding Espresso – Types of Family Offices

Types of Family Offices Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Family offices vary in type and structure. Here are three types of family office structures to consider….

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Benefits of a Family Office

Benefits of a Family Office There are several benefits to setting up a family office. Here is a list of key benefits to consider: Carry out the stated mission of the family business. Optimize the wealth of the family through investment strategies. Reduce taxes through tax-advantaged structures. Provide education to…

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Startup Funding Espresso – Benefits of a Family Office

Benefits of a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several benefits to setting up a family office. Here is a list of key benefits to consider:…

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Structuring a Family Office for Tax Benefits

Structuring a Family Office for Tax Benefits Structuring a family office for tax benefits is a key consideration in setting up a family office.  Consider these points in structuring your family business for tax purposes. Because the family office is a separate legal entity, one can move additional costs from…

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Startup Funding Espresso – Structuring a Family Office for Tax Benefits

Structuring a Family Office for Tax Benefits Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Structuring a family office for tax benefits is a key consideration in setting up a…

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Investor Connect: How to Raise Funding 24

In this episode of Investor Connect, host Hall T. Martin sits down with Doug Willmore, Chief Executive Officer, and Cathy Key, President and Chief Business Development Officer of WorldTree. Join the conversation to explore the fascinating journey of a company that started small and now manages 300 tree farms across…

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Structuring a Family Office

Structuring a Family Office Structuring a family office requires many decisions in order to find the optimal solution. Consider these points in structuring your family business: Who does the family business serve? This typically includes the family and their offspring.   What services should the family office provide? There’s a cost…

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Startup Funding Espresso – Structuring a Family Office

Structuring a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Structuring a family office requires many decisions in order to find the optimal solution. Consider these…

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Investor Connect – How to Raise Funding 24

In this episode of Investor Connect, host Hall T. Martin sits down with Doug Willmore, Chief Executive Officer, and Cathy Key, President and Chief Business Development Officer of WorldTree. Join the conversation to explore the fascinating journey of a…

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Goals of a Family Office

Goals of a Family Office Family offices can pursue several goals. Here’s a list of key goals to consider for your family office and their implications in setting up the business. Investments — the complexity of the investments determines the number and type of advisors to engage. The simpler the…

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Startup Funding Espresso – Goals of a Family Office

Goals of a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Family offices can pursue several goals. Here’s a list of key goals to consider for your family office and…

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Do You Need a Family Office?

Do You Need a Family Office Before setting up a family office, first consider if you need one. Here are some key considerations to review: Do you have the income to support a family office? Aside from a high net worth on paper, you’ll also need to fund the operations…

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Startup Funding Espresso – Do You Need a Family Office

Do You Need a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Before setting up a family office, first consider if you need one. Here are some key considerations to…

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Keys Steps in Setting Up a Family Office

Keys Steps in Setting Up a Family Office In launching a family office there are several decisions to make. Here are key steps in setting up a family office: Choose a family office structure. There are three types of family offices, single, multi, and virtual. The single-family office serves one…

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Startup Funding Espresso – Keys Steps in Setting Up a Family Office

Keys Steps in Setting Up a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In launching a family office there are several decisions to make. Here are key steps in…

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Before Setting Up a Family Office

Before Setting Up a Family Office A family office manages the wealth of a family. Before starting a family office consider these points: What is the asset level of the family office? The fee is based on the assets under management. The higher the asset level, the higher the fee….

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Startup Funding Espresso – Before Setting Up a Family Office

Before Setting Up a Family Office Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A family office manages the wealth of a family. Before starting a family office consider these…

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Investor Connect: How to Raise Funding 23

In this episode of Investor Connect, Hall T. Martin discusses the essentials of raising funding with a guest who has transitioned from consulting to entrepreneurship. Hall underscores the importance of planning the investor’s exit strategy from the beginning, which can involve sales, revenue sharing, or customer prepayments. This approach helps…

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What Is a Family Office?

What Is a Family Office? A family office is an entity set up to manage the wealth and business activities of a family to promote its values and identity. Here are some key activities found in many family offices: Develops and implements the investment strategy of the family business. This includes financial investments in the […]

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Investor Connect – How to Raise Funding 23

In this episode of Investor Connect, Hall T. Martin discusses the essentials of raising funding with a guest who has transitioned from consulting to entrepreneurship. Hall underscores the importance of planning the investor’s exit strategy from the…

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Startup Funding Espresso – What Is a Family Office?

What Is a Family Office? Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A family office is an entity setup to manage the wealth and business activities of a family to promote its…

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How the Board Can Help During a Turnaround

How the Board Can Help During a Turnaround During a turnaround, the board should help. Here are some key steps to engage the board in the turnaround process. Interview the board for their input on the turnaround plan. Reconfirm the board’s role in the company. Define the specific activities the…

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Startup Funding Espresso – How the Board Can Help During a Turnaround

How the Board Can Help During a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. During a turnaround the board should help. Here are some key steps to engage the board in…

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Why Turnarounds Fail

Why Turnarounds Fail Just as not all startups succeed so not all turnarounds succeed either. Here’s a list of reasons why turnarounds fail: Failure to adapt. The market continually changes so it’s important to keep up. Make sure you are following the market and change to meet it. Failure to…

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Startup Funding Espresso – Why Turnarounds Fail

Why Turnarounds Fail Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Just as not all startups succeed so not all turnarounds succeed either. Here’s a list of reasons why…

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Evaluating Your Startup for a Turnaround

Evaluating Your Startup for a Turnaround If things are not going well at your startup you may want to consider implementing a turnaround program at some level. Here are key points to evaluate your startup’s need for a turnaround: What are the customers saying? Review customer feedback to see where you are succeeding and failing. […]

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Startup Funding Espresso – Evaluating Your Startup for a Turnaround

Evaluating Your Startup for a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. If things are not going well at your startup you may want to consider implementing a…

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Managing Employees in a Turnaround

Managing Employees in a Turnaround During a turnaround, it’s important to maintain team morale and involve everyone in the process. Here are some key steps to managing the team. Make clear the need for the turnaround. Employees may not have visibility on the financials and don’t know how much the…

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Startup Funding Espresso – Managing Employees in a Turnaround

Managing Employees in a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. During a turnaround it’s important to maintain team morale and involve everyone in the process….

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The Four Rs To Turnaround a Business

The Four Rs To Turnaround a Business A turnaround can take several forms based on the severity of the changes required. Some businesses require a complete overhaul of their operations while others perform a repositioning or rebranding. Here are the four Rs to turn around your startup: Retrenchment. In retrenchment,…

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Startup Funding Espresso – The Four Rs To Turnaround a Business

The Four Rs To Turnaround a Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A turnaround can take several forms based on the severity of the changes required. Some…

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Key Tests of a Turnaround Process

Key Tests of a Turnaround Process In turning around a startup there are key tests you must pass to achieve success. Here’s a list of tests: Is the core business viable? If the basic business won’t work then no amount of funding or strategy will save it. Do the team…

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Startup Funding Espresso – Key Tests of a Turnaround Process

Key Tests of a Turnaround Process Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In turning around a startup there are key tests you must pass to achieve success. Here’s a list of…

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Best Practices for a Turnaround

Best Practices for a Turnaround There’s an old saying, ‘Never let a good crisis go to waste’. A turnaround is not only a crisis but also an opportunity to rebrand, redirect, and reposition the company. Here are some best practices for working on a business turnaround. View each turnaround as…

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Startup Funding Espresso – Best Practices for a Turnaround

Best Practices for a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There’s an old saying, ‘never let a good crisis go to waste’. A turnaround is not only a crisis…

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More Best Practices in a Turnaround Process

More Best Practices in a Turnaround Process Here are more best practices to apply in your turnaround process: Consider options that go beyond the current resources in the business.  Consider bringing in additional team members and outside funding. Get multiple views of the company from the team and investors to build a more holistic plan. […]

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How To Turnaround a Business

How To Turnaround a Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A business turnaround is just like any other aspect of running a business. Here are some key steps in running a turnaround program for your…

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Startup Funding Espresso – More Best Practices in a Turnaround Process

More Best Practices in a Turnaround Process Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Here are more best practices to apply in your turnaround process: Consider options that go…

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Startup Funding Espresso – How To Turnaround a Business

How To Turnaround a Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A business turnaround is just like any other aspect of running a business. Here are some key steps in…

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Investor Connect: How to Raise Funding 22

In this episode of Investor Connect, host Hall T. Martin speaks with Kyle, an entrepreneur in the consumer product goods (CPG) sector. They discuss the shift from traditional brand building to focusing on direct-to-consumer (DTC) channels like Amazon and Walmart. Both reflect on their experiences with SKU, a CPG accelerator, and how the market has […]

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Hiring a Turnaround CEO

Hiring a Turnaround CEO In many turnaround situations, you’ll need to hire a new CEO. Here are some key points to consider when hiring: Track record — look for someone with a proven track record in turning around businesses. Cash management — needs to monitor cash on a daily basis…

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Startup Funding Espresso – Hiring a Turnaround CEO

Hiring a Turnaround CEO Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In many turnaround situations you’ll need to hire a new CEO. Here are some key points to consider when…

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Investor Connect – How to Raise Funding 22

In this episode of Investor Connect, host Hall T. Martin speaks with Kyle, an entrepreneur in the consumer product goods (CPG) sector. They discuss the shift from traditional brand building to focusing on direct-to-consumer (DTC) channels like Amazon…

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Key Steps in a Turnaround

Key Steps in a Turnaround There are many sources of problems in a startup. For each problem, there is a key step to solve it. Consider these problems to be solved. Lack of funding. This is one of the most common reasons businesses fail.   They lack the capital to carry out the functions of the […]

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Startup Funding Espresso – Key Steps in a Turnaround

Key Steps in a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are many sources of problems in a startup. For each problem there is a key step to solve it. Consider…

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Stages of a Turnaround Process

Stages of a Turnaround Process There are several stages in a business turnaround. Consider these phases for your startup: Assessment: This phase determines the crises and their impact on the business. This can include both internal and external factors. Triage: This phase sorts through the potential strategies to recover the…

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Startup Funding Espresso – Stages of a Turnaround Process

Stages of a Turnaround Process Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several stages in a business turnaround. Consider these phases for your startup: Assessment:…

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Key Strategies To Turnaround a Business

Key Strategies To Turnaround a Business To turn around a business you must take action early and not wait till it’s too late. Here are some key strategies to take to turn around your business: Assess the situation. Review the market to see if the company is still competitive in…

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Startup Funding Espresso – Key Strategies To Turnaround a Business

Key Strategies To Turnaround a Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. To turnaround a business you must take action early and not wait till it’s too late. Here…

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Signs the Startup Needs a Turnaround

Signs the Startup Needs a Turnaround Here are some signs your startup needs a turnaround: You’re close to breaching loan covenants. The financial performance is still below expectations. The startup’s revenue and profitability are below the industry average. Cash flow continues to be a problem. The startup has been running…

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Startup Funding Espresso – Signs the Startup Needs a Turnaround

Signs the Startup Needs a Turnaround Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Here are some signs your startup needs a turnaround: You’re close to breaching loan covenants….

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Investor Connect: Gary Forni of Central Texas Angel Network (CTAN)

Welcome to this episode of Investor Connect, hosted by Hall T. Martin, featuring Gary Forni, the Chairman of the Central Texas Angel Network (CTAN). With a distinguished career in technology and venture capital, Gary has been pivotal in starting, mentoring, and investing in startups, particularly in Central Texas. He emphasizes…

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Business Turnarounds

Business Turnarounds A business turnaround is taking a company that is underperforming and modifying its operations and strategy so that it recovers financially. Startups who are candidates for a turnaround are not doing well. They suffer from a lack of leadership, focus, strategy, or execution.  Consider these steps in a…

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Investor Connect – 798 – Gary Forni of Central Texas Angel Network (CTAN)

Welcome to this episode of Investor Connect, hosted by Hall T. Martin, featuring Gary Forni, the Chairman of the Central Texas Angel Network (CTAN). With a distinguished career in technology and venture capital, Gary has been pivotal in starting,…

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Startup Funding Espresso – Business Turnarounds

Business Turnarounds Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A business turnaround is taking a company that is underperforming and modifying its operations and strategy so…

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Data Models

Data Models A data model is a visualization of the data showing the structure, rules, and relationships for how it works. Here’s a list of key data models to consider for your data program: Concept — shows at a high level the overview of the data blocks and what they…

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Startup Funding Espresso – Data Models

Data Models Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A data model is a visualization of the data showing the structure, rules, and relationships for how it works. Here’s a…

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Data Terms To Know

Data Terms To Know In working with data there are key terms used in the industry. Here is a list of terms to know: Data governance — a set of rules and procedures for managing data for integrity, regulatory and security purposes. Data warehouse — a central repository for all…

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Startup Funding Espresso – Data Terms To Know

Data Terms To Know Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In working with data there are key terms used in the industry. Here is a list of terms to know: Data governance –…

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Data Champions

Data Champions Moving your company into the data world can be a challenge as it’s a new space and many are not familiar with it. Consider the Crossing the Chasm paradigm by Geoffrey Moore in which new technologies start with early adopters and technologists. In building data activity into your business start with these two […]

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Startup Funding Espresso – Data Champions

Data Champions Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Moving your company into the data world can be a challenge as it’s a new space and many are not familiar with it….

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Data Sources for Monetization

Data Sources for Monetization In a startup, there are many sources of data to draw from for monetization. You can capture primary data from your own systems. Consider this list for gathering data from your startup: Start with your customer database or CRM. Review the webforms that capture inbound user…

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Startup Funding Espresso – Data Sources for Monetization

Data Sources for Monetization Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In a startup there are many sources of data to draw from for monetization. You can capture primary data…

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Investor Connect: Fred Gumbinner of Keiretsu Forum – MA DC Metro Chapter

In this episode of Investor Connect, host Hall T. Martin sits down with Fred Gumbinner, President and Managing Partner of Keiretsu Forum, a global investment community. Keiretsu Forum connects accredited private equity angel investors, venture capitalists, and corporate institutional investors across 53 chapters on four continents, fostering diverse investment opportunities. Fred shares his journey from […]

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Privacy Issues With Data Monetization

Privacy Issues With Data Monetization Many startups collect data from users that is useful to other companies. Those companies are not interested in the raw data but rather the insight into the behaviors of the users. For example, users who use the app at the same time of day give an indication of their schedule. […]

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Investor Connect – 797 – Fred Gumbinner of Keiretsu Forum – MA DC Metro Chapter

In this episode of Investor Connect, host Hall T. Martin sits down with Fred Gumbinner, President and Managing Partner of Keiretsu Forum, a global investment community. Keiretsu Forum connects accredited private equity angel investors, venture…

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Startup Funding Espresso – Privacy Issues With Data Monetization

Privacy Issues With Data Monetization Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Many startups collect data from users that is useful to other companies. Those companies are not…

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Building Trust With Data

Building Trust With Data In building a data business you’ll need to establish confidence in the data you are collecting and using. It’s often the case, the team will not trust the data at first. Here are some key steps to consider in building trust with data: Establish a level of data literacy with the […]

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Key Factors in Building a Data Business

Key Factors in Building a Data Business In building a data business here are some key factors to focus on: Provide high-quality data that provides value to the customer. Low-quality data commands a lower revenue rate. Look for data that others don’t have. The more unique the data the higher…

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Using Data To Increase Sales

Using Data To Increase Sales The market for data continues to grow providing an opportunity for startups to increase revenue by monetizing their data. Consider these points for monetizing your data: Sell your data directly to other companies.  This could be customer behavior, customer preferences, market data and more. Be…

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Data as a Service Business Model

Data as a Service Business Model Data as a service provides data both internally and externally to improve the functioning of the business. Here are some key points to consider in setting up a data-as-a-service function for your company: Look for gaps in your data and find new data to fill the critical holes. Consider […]

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Investor Connect: How to Raise Funding 21

In this episode of Investor Connect, Hall T. Martin explores the challenges and strategies of fundraising in the diagnostics sector. The guest discusses engaging investors from the Middle East, highlighting the need for investor understanding of the diagnostic market dynamics.   The conversation delves into the guest’s $6 million fundraising goal to launch their initial […]

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Five Business Models for Linked Data

Five Business Models for Linked Data Linked data is structured data that is linked to other data making it more useful for searches and queries. A wiki site often holds linked data sets. Here’s a list of five business models around the use of linked data. Subscription revenue such as…

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Data-Driven Business Applications

Data-Driven Business Applications Companies are growing their business using data to drive applications. Here’s a list of driven-driven business applications to consider: Streaming services use data to predict what customers want to watch. By using a recommendation engine, they can provide a better quality of service. This works particularly well when the customer needs discovery […]

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Data-Driven Business Models

Data-Driven Business Models A data-driven business uses data to drive business decisions and processes. A data-driven business model is one in which the business is structured around data and changes prices, costs, and responsibilities according to the incoming data. Many companies already use some data to drive decision making but a data-driven business takes it […]

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Business Model Examples for Data

Business Model Examples for Data There are several business models used for monetizing data. Here are some of the more commonly used ones: Brokerage — this model matches data providers for data users for a fee. There are thousands of data sets available and many of them are not easily…

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Building a Data-Driven Business Model

Building a Data-Driven Business Model A data-driven business model can accomplish a number of goals such as increasing brand awareness, understanding the customer better, and improving products and services. Here are the key steps in building a data-driven business model: First, determine the outcome of the business model. Find clarity…

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Investor Connect: How to Raise Funding 20

In this episode of Investor Connect, Hall T. Martin engages with Marie Wise, Chief Innovation and Partner of WiGL, to explore the company’s journey in wireless power and their shift towards saltwater-generated power batteries. Marie discusses the challenges faced in raising over $11 million in four years without launching a…

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Modern Data Stack

Modern Data Stack The modern data stack is the term for the tools used by tech companies to analyze and integrate data. It’s cloud-based which alleviates many of the challenges in analyzing data with legacy systems. Here are the components of the modern data stack: Data sources — this includes…

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Internal Monetization of Data

Internal Monetization of Data In addition to selling your data to other companies, startups can monetize their own data internally. This method uses data to lower costs and increase the revenue of your own startup. Here’s a list of ways to monetize your data internally: Reduce costs — use it to save time and money […]

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Data Monetization Requirements

Data Monetization Requirements Monetizing data requires several key components. Here’s a list of components needed to monetize your startups data: Ability to acquire the data — the more you can source your own data versus relying on others the more valuable your data will be. Ability to store the data…

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Data Business Models

Data Business Models There are several ways to approach data monetization. Here are four approaches to consider for your data: Basic content — this business model provides raw or analyzed data that can be used as is.  An example is a customer list with contact information. One can sell this…

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Data Strategy

Data Strategy In monetizing data for your startup, you’ll need a data strategy. Here are the key components of a data strategy: Identify the problem to solve — the problem must be specific enough to indicate the type of data needed to present a solution. Store the data — you’ll…

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Investor Connect: Kirk Otis of Keiretsu Forum – North Texas

On this episode of Investor Connect, Hall welcomes Kirk Otis, President of Keiretsu Forum – North Texas. Located in Plano, Texas, Keiretsu Forum is a global investment community that brings together accredited private equity investors, venture capitalists, and corporate/institutional investors.   Kirk Otis, with over 40 years of business development…

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Why Monetize Data

Why Monetize Data Data brings another dimension to the startup in product, market size, and revenue. Here are some reasons why you should monetize your startup’s data: Give your company an additional competitive advantage over the competition. Data sets you apart from the others.  Generate new sources of revenue. Data is another product you can […]

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How To Monetize Your Data

How To Monetize Your Data There are several business models for monetizing data. Consider these models for your startup: Mining your own data — this business model takes your own startups data and uses it to provide new services and products for the business. This could be creating a resource…

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Type of Data Analytics

Type of Data Analytics Finding data to monetize comes in steps and stages. Each step leads to a more detailed understanding of what data can be monetized and how to generate it. Here’s a list of key steps to consider: Reactive analytics — this data captures how customers find products and services. This could be […]

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Data Monetization Models

Data Monetization Models There are several data monetization models for startups.  Sources of data come from a large network of customers, in depth content, or heavily trafficked websites. Consider these for your startup. Data as a service — takes data generated by the startup and makes it available to other…

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What Is a Data Strategy and Why Is It Important

What Is a Data Strategy and Why Is It Important A data strategy is a comprehensive plan to use data to drive business decisions. You can use it to monetize data to achieve your business goals. Data strategy has four components: Story — it tells the goals of your business…

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Investor Connect: Brian Cain of Keiretsu Forum

On this episode of Investor Connect, Hall welcomes Brian Cain, President Keiretsu, Philadelphia Chapter. Based in Philadelphia and Jacksonville, Keiretsu Forum is a global network of angel investors, venture capitalists, and business leaders focused on fostering strategic partnerships and accessing promising investment opportunities worldwide.   Brian Cain brings a wealth of experience to his role […]

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UX Design

UX Design UX design provides the experience the user encounters when using a product. This is different from the user interface which is simply how the information is rendered to the user. The UI consists of the typography, color palettes, and navigation. The UX is the customer journey with the…

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Product Engagement Metrics

Product Engagement Metrics Product engagement is a key metric to track as it can predict revenue growth and churn rates.  To track product engagement metrics consider the following: Build tracking metrics into the product that captures user activities. Capture key metrics such as number of active daily/weekly/monthly users. Capture trial…

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Product Data

Product Data Product data refers to the data about a particular product or generated by that product.  This is separate from version control which tracks each version of the product and the features it contains. Product data refers to the brand name, product description, schematics, source code, cost to build,…

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