Lateral Thinking
Lateral Thinking Lateral thinking is solving problems using an indirect and creative approach via reasoning that is not immediately obvious according to Wikipedia. In your startup ideation process consider using lateral thinking. Here are some steps to implement it: Come up with a random word and apply it to the…
Lead Users in Ideation
Lead Users in Ideation Lead users are the early pioneers looking to solve a problem. They face problems that need to be solved in advance of the general market providing a solution. Lead users start well ahead of the mainstream market so they create their own solutions. They can be…
Brainstorming in Ideation
Brainstorming in Ideation Brainstorming can be an effective tool in the ideation phase of a startup. It works best when focused on the right elements. The startup exists to solve a customer problem. Here are some steps to consider for your brainstorming in the ideation phase: Start with a list…
Key Mental Models for Ideation
Key Mental Models for Ideation There are several approaches to ideation for a startup. Consider these mental models for your ideation: Solving a customer problem -- focus on reducing the cost or increasing the convenience of the solution. Transfer a solution -- this takes a solution from one industry and…
Investor Connect: Ivan Maltsev of 3x Capital
On this episode of Investor Connect, Hall welcomes Ivan Maltsev, General Partner at 3x Capital. Located in Warsaw, Poland, 3x Capital is an ecosystem that supports founders in building blockchain products. 3x Capital invests in the early stage Web3, Infrastructure, and Defi startups, manages a Move2Earn guild, serves as validators…
