What to Do in the Coronavirus Economy

What to Do in the Coronavirus Economy

March 31, 2020 by investor

Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

The Coronavirus economy is accelerating changes already underway.

Content and engagement is moving online.

This impacts healthcare and education in particular, as well as general business.

As a startup, you need to recognize this acceleration and move your business to be a part of it.

Look for capturing your content and making it available online.

Video, blogs, and other content can be digitized.

You may need to take on consulting work in the short-term to help pay for this process.

Customer engagement also needs to move online. If not all of your business, then some of it.

While face-to-face interaction is important and in some business interactions critical, you’ll need to figure out how to use webinars, video conferencing, and other tools to close the gap.

As you shift your business online, you’ll need to conserve cash and reduce staff.


Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.