Your website plays a key role in your fundraising.

The first place an investor goes after hearing a pitch is your website.

Make sure it is up to date and looks professional.

Pitch slides are meant to be high-level thumbnails and typically contain few details.

The investor wants to learn more about your product and your team.

Make sure your product is well described, including any platform solutions.

Also, keep the team page up to date with the current C-level team as well as any advisors.

Position the website to be one level beyond your current fundraising stage.

This will enhance your presence with investors.

For example, if you are raising a seed round, design the website to look like a Series A company.

Seed companies show you are selling the product. 

Series A companies show that you are growing the business.

Series B companies show you are scaling the business.

Finally, consider adding an investor relations button on your site.

This gives prospective investors the ability to reach back out to you for follow-up questions.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
________________________________________________________________________

Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
For more episodes from Investor Connect, please visit the site at: http://investorconnect.org
Check out our other podcasts here: https://investorconnect.org/
For Investors check out: https://tencapital.group/investor-landing/
For Startups check out: https://tencapital.group/company-landing/
For eGuides check out: https://tencapital.group/education/
For upcoming Events, check out https://tencapital.group/events/
For Feedback please contact info@tencapital.group
Please follow, share, and leave a review.
Music courtesy of Bensound.

Copyright (c) 2025, Hall Martin and investorconnect.org. All rights reserved.

Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.