In formulating a pitch for a fundraise, you must synthesize several sources of information.

Here are the steps to synthesizing the components for a fundraise pitch: Start with the topic stating you have a fundable startup.

State the problem you are solving.  

The problem must be big and compelling. 

Small problems don’t justify funding. State the solution.  

The solution is what the company will use to solve the problem. 

This is often the basic technology or approach to solving the problem.

  Show the product you will bring to market.  

The product shows the solution in action. Show the team you have assembled and why each of the top level people are the right ones for the task at hand.

Outline the business model showing how the business makes money.

Show the current traction with customers.

It helps to state a customer ROI with the product.

List the nearest competitors and how the startup’s solution is superior.

Show the financial projections at a high level, showing revenue, cost, and profits.

Show the fundraise amount with the deal terms.

Finally, show the proposed path to an exit.

Use synthesis to combine the information from several sources to show the startup is fundable.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.