Return on Mission Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Startups generate a return on investment for their investors by measuring how much their business generated funds returned compared to investment. For the impact space, one can calculate the return on mission. Here is how to measure the return on mission for your impact startup. Calculate the overhead-to-program expense ratio. See how much of the program cost goes to overhead. Overhead is anything that does not directly drive the cost to produce the product or service. This should be less than 10% in most cases. One can calculate return on mission by dividing a financial investment by the amount of producing the product or service. For example, if an expense is $10K, and the cost of producing a product or service is $1K, then the cost of the expense is 10X. The objective is to determine how much a business expense compares to the cost of providing a service or product. This casts expenses in terms of producing the product or service, which frames the expense in mission terms. Consider calculating the return on mission for your impact startup. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact info@tencapital.group Please follow, share, and leave a review. Music courtesy of Bensound.

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.