MVPs for the Purpose of Fundraising Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Minimum viable products or MVPs help the startup not only engage with the customer but also with the investor. Here’s how MVPs can help progress the fundraise. It demonstrates the product concept is viable. This shows the product can be built. An MVP demonstrates the founders’ commitment to the business. It’s easy to talk about a product, but building one takes more. Reduces the risk. A working prototype reduces the risk that one cannot build the potential product. It generates customer feedback. The MVP engages the customer conversation, giving the founder evidence that customers will buy it. Finally, the MVP demonstrates market interest. It shows there is a market for the product. The investor wants to know the product works and customers will pay for it. The MVP helps paint that picture. Consider building an MVP as part of your fundraising strategy. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact info@tencapital.group Please follow, share, and leave a review. Music courtesy of Bensound.

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.