

In the pitch, there are specific slides that are key to the investor.
Here’s a list of key slides to include in your deck.
Problem — provides the overall context for the startup.
It must be a big problem outlined with a few numbers.
Solution — shows the product that solves the problem.
It’s important to make clear what the solution is and how you make money.
How it works — shows the product in action with the customer’s situation.
Shows how the solution fits into the customer’s workflow.
Traction — shows the current status of revenue with customers.
It’s important to state the current status as the investor needs to know where the startup is today.
Team — shows who will take the business forward.
The team must have experience and be all-in on the startup.
Target market — shows the market the startup will pursue.
The market must be large and growing.
It’s also important to show where the startup will enter that market.
Fundraise — shows the amount of funding sought and at what terms.
The fundraising ask must fit the stage of the company.
Be sure to include these slides in your pitch deck.
Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.
Let’s go startup something today.
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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.