After a number of calls with a prospective investor, there comes the first meeting in person.

Here are some key steps in running that meeting:

Introduce yourself and your team.

Show the market you are pursuing.

Present your solution.

Show your sales process and how it works.

Explain your go-to-market strategy.

List the milestones you plan to achieve with the funds raised.

Define the fundraising status, including the amount, terms, and how much has been raised so far.

Make the presentation a collaborative effort, taking questions along the way to ensure everyone is tracking with you.

Answer questions directly and to the point. 

If the question begins with How many or How much then the answer should be a number.

If the question begins with When, then the answer is a time or date.

Stay on topic and avoid long, meandering stories.

Finally, come prepared knowing your numbers.

Consider these points when preparing for your investor meeting.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.