Best Practices for Explaining a Technical Concept Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In pitching investors, founders must explain how their product works. For those with highly technical products, here are some best practices for explaining it to others. Start with what the audience knows. Bridge the gap between their current knowledge and the topic under discussion. Avoid acronyms and jargon that require expertise in the space. Use a concept the audience already knows. Create an analogy that describes the technical concept of what is known. For example, the medical device acts like a blender that mixes the fluids. Focus on the core technology and avoid ancillary information as it complicates things. Break the technical concept down into a three-step process. This can help describe a technical concept as it shows how it works in a simplified manner. Throughout the process, check for understanding. Fill in the audience gaps of understanding. Adjust your presentation for the technical level of the audience. Consider these points for explaining technical concepts. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact info@tencapital.group Please follow, share, and leave a review. Music courtesy of Bensound.

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.