Planning for an Exit

Planning for an Exit

April 2, 2021 by investor

Startups should start planning for an exit after they achieve product-market fit. 

Here are some key points to consider when planning your approach to an acquirer:

– What are the key metrics the acquirer will look for?
– What are the company’s metrics and how do they currently look?
– How big is the market for the company’s product?
– What initiatives are underway that will produce value for the company?
– How differentiated is your product compared to the competition?
– What is your primary competitive advantage?
– How consistent is your growth rate?
– What is your forecast for the coming three years?

These questions show how your company will be perceived by the potential buyer.

You can use this to guide your funding, hiring, and strategic plans.


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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.

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