Knowing When Not to Invest

Knowing When Not to Invest

July 14, 2021 by investor

So how do you know when not to invest in a startup?

Here’s a checklist of show stoppers:

– There’s no business plan and no plan for an exit.
– There’s no vision for the company.
– There’s no growth in the target market.
– The business doesn’t provide enough of a return on investment.
– The team has too many holes to stand up.
– The projected growth rate is too high and is unrealistic.
– There’s no differentiation over the competition.

Use the process of elimination to remove deals from consideration so you can focus on the ones that can make it.


Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

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Copyright (c) 2021, Hall Martin and All rights reserved.

Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.