Know Your Why

In funding startups, it’s important to know your why.

This goes beyond making money, saving for retirement, and financial goals. 

What is your mission or cause that you are passionate about?

Start with your passion and what drives you.

Consider what impact your investment will have on the community, the technology sector, or in general.

You could focus on your local startup ecosystem.

By investing locally you can build it up through your time and funds.

You could focus on a technology sector you believe will further its progress, or you could focus on social impact in which case you find a specific cause that benefits the larger community you want to support.

Whatever it is, consider focusing on that cause and make it a part of your investment thesis.

A focused effort will bring a greater result.

Those with a Why will find the work of finding startups, diligencing them, and investing to be a much more rewarding experience.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.