Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

In determining your raise amount, consider what you need for the next 18-24 months and focus on that window rather than the entire life of the company.

Raise enough to accomplish the goals for that timeframe.

Consider any revenue you currently have coming in and by how much it will grow.

Estimate the amount of money you will burn through each month so you know how much runway funding will buy you.

Set an ideal raise amount and a fallback plan in case the fundraise comes up short of the ideal.

For every $1M of funding you need, it will take you one calendar year to raise it.

Based on this information, you can determine how much you need to raise and when you should start the campaign.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.