In this episode, Hall is joined by Pierre Rogers of PuroTrader, an online cigar-trading platform. PuroTrader was created by two aficionados to bring more transparency and access to the global cigar market. The site aims to educate connoisseurs, stimulate conversation and more importantly monitor market trends within the industry.

In this episode, Pierre shares exciting developments in non-traditional business models. He offers advice to investors interested in the libation space (fine beverages, cigars, etc.), pointing out the importance of leveraging industry relationships. For startups in the space, Pierre emphasizes how finding your niche is critical. He highlights some of the challenges in the space and explains how PuroTrader has approached the market using data analytics. Finally, Pierre talks about some of the future applications of the platform, and how he sees the space evolving.

You can find PuroTrader at purotrader.com

Pierre can be reached on LinkedIn at linkedin.com/in/pierre-rogers-265120148

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.