Investor Connect: Brandon Knicely of Xcite

Investor Connect: Brandon Knicely of Xcite

December 7, 2020 by investor

In this episode, Hall welcomes Brandon Knicely, CEO of Xcite. 

Recently headquartered in Austin, Texas, Xcite is a gamified engagement platform in pro sports and conferences that engages and monetizes online events. They are the only enterprise-class platform empowering both mobile apps and within a browser experience. It is a big data platform with AI for real-time audience intelligence. 

Xcite is the world leader in interactive audience engagement. Their interactive applications have been used at over 8,000 sporting & live events worldwide, totaling more than 185 million fan impressions. Their team has worked with the Olympics, FIFA World Cup, the Super Bowl, NFL, MLB, NBA, NHL, MILB, NCAA, and top gaming companies. They help their clients entertain, engage and monetize their audiences.

Brandon is a venture-backed technology executive with 30 years operational experience developing and executing innovative growth strategies. Operating experience includes leading early-stage, mid-cap and two global service companies. Executive management responsibilities have included technology, engineering, marketing, product and corporate development. Twenty years of deal experience; entrepreneur, angel and venture partner in private equity.

Brandon shares his background with Hall and advisors investors in the event space. He speaks about the impact COVID-19 has had on the industry, and he goes into depth about Xcite’s position in this landscape.

You can visit Xcite at, and via LinkedIn at

Brandon can be contacted via email at, and via LinkedIn at

For a full transcript, click here.

Copyright (c) 2024, Hall Martin and All rights reserved.

Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.