How to Attract Deal Flow

How to Attract Deal Flow

July 22, 2021 by investor

Deal flow is key to a startup investor’s success. 

Investors seeking startups to fund can follow these steps to attract deal flow:

Build a global network of venture partners, scouts, and micro funds. Showcase your network to the startup community to capture more startup interest. 

Set up a series of meetings to attract startups seeking education, networking, and mentorship.

Provide content that helps startups.

Launch an accelerator program.

Provide programs for early-stage startups to organize their business. 

Join pitch competitions as a judge or coach.

Provide a forum for startups to practice their pitch and gain experience answering questions.

Start a dinner series and invite promising startups to join for socializing and networking with investors.

A dinner meeting is a great way to foster the community and connect startups and investors.

Launch a newsletter with helpful information.

Set up a podcast and interview key people in the community.

Set up these programs to run continually throughout the year with an event happening every month.

It takes a year or two to generate awareness and another year to establish a brand.

Consistency is key, so set up a support team to help make it happen.


Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.

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Copyright (c) 2021, Hall Martin and All rights reserved.

Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.