The Role of Intuition in Startup Investing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Startup investing requires several skills, including business model analysis, domain knowledge, and team evaluations. The early days of the startup provide only a glimpse into what that startup will be in the future. Startups often look unable to achieve greatness in the early days, as the team is not built out. The business case can be difficult to assess because the market is new or the technology behind it is nascent. While business acumen is the primary tool for vetting a startup, there’s also intuition. Startup investors use their intuition and prior startup investing experience to identify key patterns that lead to success: Intuition plays a role in startup investing as follows: Look for evidence that the team has the right mix of skills and motivation to achieve the goal. Look at how well the product solves the customers’ problem. Look at how profitable the business model is on a unit economic level. Look at the scalability of their fundamental business model. These are the key elements that require intuition to suss out the strength of a startup. Consider these elements in screening startups for investment. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact info@tencapital.group Please follow, share, and leave a review. Music courtesy of Bensound.

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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.