Key Elements of a Seed Pitch Deck

Key Elements of a Seed Pitch Deck

August 22, 2025 by investor

The goal of the pitch is to bring the investor up to speed on the deal in a short amount of time.

Here are some key elements to consider when crafting your seed pitch deck:

The core information an investor needs includes the problem, the solution, traction, team, and fundraising.

After this basic context, the investor looks at the business model, the market size, and the competition to gain more details.

Next, the investor reviews the team to see if there are sufficient skills and experience to accomplish the plan. 

Finally, the investor looks at the fundraising to see if it’s appropriate for the stage of the company, and it is realistic based on their traction.

Ensure your deck provides the information investors need to know.

Structure the deck so it’s easy for the investor to pick it up.

Craft this information into a flowing narrative as it’s easier for the investor to track.

Consider these steps in building the seed pitch deck.

 

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Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.

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