Investors vary in the quality of the startup.

There are some investors who bring gravitas to the deal that attracts other investors.

Other investors are good, solid players in the market and can add value to the startup.

Then there are the average Joe investors who are nice guys and easy to talk to.

Finally, there are the wanna be investors who hang around the edges looking to see what other investors do.

In raising funding, practice your pitch with family and friends first.

Don’t practice on investors from whom you actually want to raise funding.

Once ready, start with the top-tier investors.

If one of them says no, it won’t seem out of place, as they say no a lot.

Having engaged them in the fundraising process will help, as it shows other investors you are a valid startup to consider.

Continue to work your way through the list of investors from the good, solid ones to the Average Joes, and finally the wanna bees.

Plan your fundraising to start with the ones who can add the most value to your startup and work your way down the list.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.