Successful fundraising comes from preparation, focus, and experience.

Here are some common mistakes founders make in fundraising:

Not having a business plan.

This should include what product or service you will provide and how you will sell it.

Not knowing your market

Your pitch deck should include an analysis of the market and its composition.

Not knowing your competition

Your pitch deck should include a competitive analysis showing how you will succeed.

Unrealistic fundraising goals

You simply won’t raise $1M in the next sixty days.

Break the raise into smaller rounds and identify networks of investors to pursue it.

Not understanding the financial side of the business

Build a financial model to determine how much capital you need and when.

Failing to follow up with investors

Make sure you reach out to investors to build a relationship and close the funding.

Maintaining a relationship with existing investors

Keep current investors up to date, as they can help with your raise.

Consider these points for your fundraiser campaign.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
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Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.