In flying an aircraft, there’s a saying regarding priorities: “Aviate, Navigate, Communicate.”

First, fly the plane.  

Second, navigate to where you want to go.

Third, communicate with others.

This prioritizes the pilot’s activities.

This applies to founders.

In the startup world, the founder must Operate, Direct, Communicate.

The founder must first and foremost keep the startup running.

Then the founder must maintain the direction to go in.

Finally, the founder must communicate with others.

Fundraising is an important activity, but it rests on the foundation of the startup running well.

Before launching a fundraiser campaign, make sure the operations are in place and can run without the founder for the most part.

Also, make sure the business is on track for the direction in which to go.

This will free up the founder to run the fundraising campaign, which includes communication with others. 

Operate, Direct, Communicate

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
________________________________________________________________________

Thank you for joining your host Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing.
For more episodes from Investor Connect, please visit the site at: http://investorconnect.org
Check out our other podcasts here: https://investorconnect.org/
For Investors check out: https://tencapital.group/investor-landing/
For Startups check out: https://tencapital.group/company-landing/
For eGuides check out: https://tencapital.group/education/
For upcoming Events, check out https://tencapital.group/events/
For Feedback please contact info@tencapital.group
Please follow, share, and leave a review.
Music courtesy of Bensound.

Copyright (c) 2025, Hall Martin and investorconnect.org. All rights reserved.

Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.