In this episode of Investor Connect, host Hall T. Martin sits down with Doug Willmore, Chief Executive Officer, and Cathy Key, President and Chief Business Development Officer of WorldTree. Join the conversation to explore the fascinating journey of a company that started small and now manages 300 tree farms across multiple countries. With a focus on nature-based solutions, WorldTree offers a unique perspective on scaling a green business.

Cathy shares her intriguing shift from anthropology to tech, leading her to redefine WorldTree’s business model. Doug provides an update on their current fundraising efforts, shedding light on the progress they’ve made and the ambitious goals ahead. Their conversation touches on the challenges and strategies involved in raising capital in the eco-friendly sector.

The episode teases insights into the financial workings of WorldTree, including their revenue streams and valuation approach. Hall and Doug discuss attracting the right investors and balancing financial returns with impactful environmental benefits. The dialogue offers a peek into the strategic thinking behind successful fundraising campaigns.

Hall outlines the innovative approaches Ten Capital employs to connect with potential investors, blending online and in-person events. With hints at the unique tactics and experiences shared, this episode promises to be a treasure trove of valuable insights for anyone looking to navigate the complex world of startup funding.

About WorldTree
WorldTree is dedicated to nature-based solutions for some of our biggest global challenges, focusing on people, planet, and prosperity. They develop carbon forestry projects to protect native forests, produce renewable timber, and sequester carbon. By funneling private capital into the regeneration of undervalued farmland through Empress-based forestry, WorldTree is paving the way for sustainable solutions. Visit the company here: https://worldtree.eco/

For a full transcript, click here.

 

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Disclaimer:
Hall T Martin is the director of Investor Connect, which is a 501(c)(3) nonprofit dedicated to the education of investors for early-stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon for the basis of investment decisions.