

Startup Funding Espresso – Investor Email Best Practices
Investor Email Best Practices Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Fundraising requires contacting many potential investors through email. Here are some best practices to…
Startup Funding Espresso – How To Personalize the Investor Email
How To Personalize the Investor Email Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In emailing an investor consider using the following to personalize it for the investor: Start…
Startup Funding Espresso – Outline for the Investor Email
Outline for the Investor Email Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In emailing an investor consider using the following layout: In the subject line include the name of…
Investor Connect – 785 – Jacob Kehoe of Baylor Angel Network
On this episode of Investor Connect, Hall welcomes Jacob Kehoe, Associate Director of the Baylor Angel Network. Located in Waco, TX, USA, Baylor Angel Network (BAN) is an investment network that provides early-stage capital to entrepreneurial…
Startup Funding Espresso – Challenge in Cold Emailing an Investor
Challenge in Cold Emailing an Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In raising funding a founder will need to contact investors. For those contacts the founder…
Startup Funding Espresso — How Not To Email an Investor
How Not To Email an Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Founders raising funding can use cold email outreach to find investors. In emailing an investor for your…
Startup Funding Espresso – How To Email an Investor
How To Email an Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Founders raising funding can use cold email outreach to find investors. In emailing an investor for your…
Startup Funding Espresso — Price Elasticity
Price Elasticity Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Price elasticity measures how much a price increase will decrease overall revenue. If an increase in price results in…
Investor Connect – 784 – Michael Cardamone of Forum Ventures
On this episode of Investor Connect, Hall welcomes Michael Cardamone, CEO and General Partner at Forum Ventures. Located in New York, NY, USA, Forum Ventures is the leading early-stage fund, program, and community for B2B SaaS startups. Founded in…
Startup Funding Espresso — Per Seat vs per Use Pricing
Per Seat vs per Use Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Many SaaS businesses use either per-seat or per-use pricing. Per seat pricing offers a fixed price for the…
Startup Funding Espresso — Premium Pricing
Premium Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Premium pricing sets the price well above the competition for a product. Use this pricing model to signal luxury. It’s…
Startup Funding Espresso — Volume Pricing
Volume Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Volume pricing offers a discount for products or services bought in volume. Traditionally a discount was justified if a…
Startup Funding Espresso — Bundle Pricing
Bundle Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Bundle pricing sets the price on a package of services that is lower than if you bought each service individually. This…
Startup Funding Espresso — Dynamic Pricing
Dynamic Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Dynamic pricing varies the price based on the current supply and demand. This pricing can be used to increase the…
Startup Funding Espresso — Freemium Pricing
Freemium Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The freemium pricing model is used to expedite customer adoption of the product. Many companies use this as part of a…
Investor Connect – 783 – Jose Luis Silva of Dux Capital
On this episode of Investor Connect, Hall welcomes José Luis Silva, Co-founder and Managing Partner at Dux Capital. Located in Austin, Texas, USA, Dux Capital is a standout in American venture capital, prioritizing early-stage Latinx-led startups to…
Startup Funding Espresso – Flat-Rate Pricing
Flat-Rate Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Flat rate pricing is the simplest pricing model. There’s one price for the product or service no matter what…
Startup Funding Espresso – Tiered Pricing
Tiered Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Tiered pricing offers multiple price points for a product with varying levels of functionality or service. It is the…
Startup Funding Espresso – Number of User-Based Pricing
Number of User-Based Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The number of user-based pricing sets the price based on users. This works for enterprise customers where…
Startup Funding Espresso — Usage-based pricing
Usage-based pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Usage-based pricing focuses on how much of the product or service the customer uses. The more the customer uses…
Investor Connect – 782 – Somak Chattopadhyay & Anthony Santaro of Armory Square Ventures
On this episode of Investor Connect, Hall welcomes Anthony Santaro (Venture Capital Associate) & Somak Chattopadhyay (Founder and managing Partner) at Armory Square Ventures. Located in Syracuse, New York, USA, Armory Square Ventures provides the…
Startup Funding Espresso – Value-Based Pricing
Value-Based Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Value-based pricing focuses on what value the customer derives from the product rather than the cost for the…
Startup Funding Espresso — Promotional Pricing
Promotional Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Promotional pricing gives your product an immediate sales boost. This is often used around holidays and special…
Startup Funding Espresso – Competitor-Based Pricing
Competitor-Based Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In pricing your product consider the competition. In well-established markets where the competition is…
Startup Funding Espresso – Good Better Best Pricing
Good Better Best Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In pricing your product consider the Good, Better, Best model This model gives you three price points with…
Startup Funding Espresso – How To Price a SaaS Product
How To Price a SaaS Product Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Pricing a SaaS product is different from a traditional product. A SaaS customer pays on a recurring basis…
Investor Connect – 781 – Tanika de Souza of High Octane Teams
On this episode of Investor Connect, Hall welcomes Tanika De Souza, CEO at High Octane Teams (HOT). HOT is an offshore staffing agency, focused on systemizing your process to streamline growth. It is focused on hiring Virtual International Staff to…
Startup Funding Espresso – Price Comes Before Product Development
Price Comes Before Product Development Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Most startups build a product and only then start a discussion with customers about how much…
Startup Funding Espresso – Calculating Your Value Metric
Calculating Your Value Metric Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Your value proposition is what the customer is buying from you. Stating it in unit economic terms is…
Startup Funding Espresso – Identifying Your Customer Profiles
Identifying Your Customer Profiles Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Your value proposition is what the customer is buying from you which drives the pricing for your…
Startup Funding Espresso – Pricing Based on Strategy
Pricing Based on Strategy Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Your product strategy drives your pricing model. There are three strategies to consider which are driving…
Startup Funding Espresso — Bad Revenue
Bad Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Not all revenue is the same. In fact, some revenue is bad revenue. Bad revenue comes from products that are underpriced….
Investor Connect – 780 – Erwin Jager of Wreckdock Vessel Recycling
On this episode of Investor Connect, Hall welcomes Erwin Jager, Founder and CEO at Wreckdock Vessel Recycling. Located in Dubai, Saudi Arabia, Wreckdock is an innovative offshore recycling company that completely dismantles seagoing vessels. Wreckdock…
Startup Funding Espresso – Contribution Margin vs. Gross Margin
Contribution Margin vs. Gross Margin Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The contribution margin is the same as the gross margin but without the fixed costs included. It…
Startup Funding Espresso – Gross Margin Is the Comparator
Gross Margin Is the Comparator Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Since not all revenue is the same, how does an investor compare one company to another? Gross margin is…
Startup Funding Espresso – More Characteristics of Revenue
More Characteristics of Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Not all revenue is the same. There are several characteristics that define the quality of revenue….
Startup Funding Espresso — Characteristics of Revenue
Characteristics of Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Not all revenue is the same. There are several characteristics that define the quality of revenue. Here’s…
Startup Funding Espresso — Marginal Revenue
Marginal Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Marginal revenue is the revenue for each additional unit sold. The additional unit comes with a marginal cost which…
Investor Connect – 779 – Dr. Chris Apfel of SageMedic Corp.
On this episode of Investor Connect, Hall welcomes Dr. Chris Apfel, Founder, CEO, & Chairman of the Board at SageMedic Corp. Located in Palo Alto, CA, USA, SageMedic Corp. (SAGE) is a cancer diagnostic company that brings precision medicine to the…
Startup Funding Espresso — Operating Revenue
Operating Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Operating revenue is revenue from the core business. Non-operating revenue is revenue that comes from other sources….
Startup Funding Espresso — Accrued Revenue
Accrued Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Accrued revenue is revenue that has been earned but has not yet been paid for. This could be project work that is…
Startup Funding Espresso — Unearned Revenue
Unearned Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. SaaS businesses charge a subscription fee for the product on a monthly or annual basis. For those charging on…
Startup Funding Espresso – Components of Revenue
Components of Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Revenue or sales stands for the amount of funds a company earns. This comes from the goods or services the…
Startup Funding Espresso – Types of Revenue
Types of Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Not all revenue is the same as there are several types of revenue. SaaS companies earn different types of revenue…
Startup Funding Espresso – What Impacts the Quality of Revenue?
What Impacts the Quality of Revenue? Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Not all revenue is the same. Investors look at the characteristics of the business which impacts…
Startup Funding Espresso – Solving the Chicken and Egg Problem
Solving the Chicken and Egg Problem Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In launching a marketplace platform you must solve the chicken and egg problem. You must have…
Startup Funding Espresso – Marketplace Platform Evolution
Marketplace Platform Evolution Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Marketplace platforms evolve over time. Platforms start by connecting buyers and sellers. They follow…
Startup Funding Espresso — Marketplace Services
Marketplace Services Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In setting up a marketplace business, the more services you offer will lead to a better customer experience which…
Startup Funding Espresso – Metrics for Marketplaces
Metrics for Marketplaces Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In running a marketplace business there are several metrics for measuring the performance of the market and…
Startup Funding Espresso – Network Effects in Marketplace Businesses
Network Effects in Marketplace Businesses Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Marketplace businesses derive value from the network effects that come with…
Investor Connect – 778 – Matt Brugner of Stewardship Partners, LLC
On this episode of Investor Connect, Hall welcomes Matt Brugner, Founder of Stewardship Partners, LLC. Located in Dallas, Texas, USA, Stewardship Partners, LLC is a traditional search fund seeking to acquire one business and steward it into its next…
Startup Funding Espresso – Expanding a Marketplace Business
Expanding a Marketplace Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. After launching your marketplace business you’ll start work on expanding it. …
Startup Funding Espresso — Narrow Marketplaces
Narrow Marketplaces Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Marketplaces can be built vertically targeting one sector or horizontally targeting multiple…
Startup Funding Espresso – Fintech’s Role in Marketplace Businesses
Fintech’s Role in Marketplace Businesses Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Fintech can play an enabling role in a marketplace business. In…
Startup Funding Espresso – How To Launch B2B Marketplaces
How To Launch B2B Marketplaces Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In addition to B2C marketplaces, there are B2B marketplaces that are gaining rapid…
Investor Connect – 777 – Jeffrey Kamys of Inherent Wealth Fund
On this episode of Investor Connect, Hall welcomes Jeffrey Kamys, CEO of Inherent Wealth Fund. Located in San Francisco, California, USA, Inherent Wealth Fund is a registered investment adviser focused on thematic and sector-specific investing. They…
Startup Funding Espresso – Assessing a Marketplace
Assessing a Marketplace Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In setting up a marketplace business here are some key points to consider in choosing a potential…
Startup Funding Espresso – Launching a Marketplace Business
Launching a Marketplace Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In launching your marketplace consider starting with a niche. Focus on what your team does best….
Startup Funding Espresso – How To Start a Marketplace Business
How To Start a Marketplace Business Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In starting a marketplace business you must consider how to structure it and then how to build the…
Startup Funding Espresso – What Is a Marketplace Business Model?
What Is a Marketplace Business Model? Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The marketplace business model is becoming increasingly popular among startups. A marketplace…
Startup Funding Espresso – Preparing for a Secondary Sale Transaction
Preparing for a Secondary Sale Transaction Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing A secondary sale is important to the founders and employees of a company. It gives them the…
Investor Connect – 776 – Nitin Rai of Elevate Capital
On this episode of Investor Connect, Hall welcomes Nitin Rai, Founder and Managing Partner at Elevate Capital. Located in Hillsboro, OR, USA, Elevate Capital is a Diversity, Equity, and Inclusion focused fund that invests in US-based early-stage…
Startup Funding Espresso – What Companies Should Know Before Allowing Secondary Sales?
What Companies Should Know Before Allowing Secondary Sales? Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Companies who want to give their employees the opportunity to sell their…
Startup Funding Espresso – Valuation Method for a Secondary Sale
Valuation Method for a Secondary Sale Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In pricing a secondary sale here are some valuation techniques: Estimate the value of the equity…
Startup Funding Espresso – Types of Buyers of Secondary Shares
Types of Buyers of Secondary Shares Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several types of buyers for secondary shares. Each has its own motivation for doing so….
Startup Funding Espresso – Tax Issues With Secondaries
Tax Issues With Secondaries Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are tax issues associated with a secondary sale. Here’s a list of issues to consider: Gains on…
Startup Funding Espresso – Pricing Secondary Shares
Pricing Secondary Shares Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In selling secondary shares a price must be set. Since the shares are in a private firm there’s no market…
Investor Connect – How to Invest Series – 01
We are excited to announce a new segment for you, How to Invest Series. Where we will be revisiting some of the smart insights, tips, and advice from our past guests on the show. To start off the series we will be touching on the Biotech and life…
Startup Funding Espresso — Types of Secondary Transactions
Type of Secondary Transactions Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several types of secondary transactions as follows: Confidentially marketed public offerings…
Startup Funding Espresso – How Do Secondary Sales Work?
How Do Secondary Sales Work? Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Secondary sales typically occur with later-stage startups. Investors who want shares in a company will…
Startup Funding Espresso – Customize the Pitch for the Investor
Customize the Pitch for the Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Customize the pitch for each investor. Research the investor before the pitch to learn more…
Startup Funding Espresso – Challenges in Secondary Sales
Challenges in Secondary Sales Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several obstacles to overcome in completing a secondary sale. Here are some challenges to…
Startup Funding Espresso – Benefits of a Secondary Sale
Benefits of a Secondary Sale Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. A secondary sale brings several benefits to the stakeholders in a startup. Companies stay private much…
Startup Funding Espresso – Why Do Investors Want Secondaries
Why Do Investors Want Secondaries Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Secondaries stands for secondary sales which refers to selling privately held stock in startups to…
Investor Connect – 775 – Zeke Trezise of New Stack Ventures
On this episode of Investor Connect, Hall welcomes Zeke Trezise, Associate investor of New Stack Ventures and a member of the Full Ratchet podcast team. Located in Chicago, IL, USA, New Stack Ventures is specialized in pre-seed and seed funding for…
Startup Funding Espresso – Why Companies Delay IPOs
Why Companies Delay IPOs Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Companies stay private much longer than they used to. Previously companies ran an Initial Public Offering to…
Startup Funding Espresso – What Are Secondaries
What Are Secondaries Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Secondaries stands for secondary sales which refers to selling privately held stock in startups to other buyers….
Startup Funding Espresso – Preparing the Diligence Documents
Preparing the Diligence Documents Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Investors interested in your startup will want to perform due diligence on the deal. Diligence is a…
Startup Funding Espresso – Customize the Pitch for Your Investor
Customize the Pitch for Your Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In pitching investors, you’ll find that each investor is unique. Customize the pitch for the…
Startup Funding Espresso – Preparing the Pitchdeck
Preparing the Pitchdeck Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In preparing your pitchdeck consider the following: Start with a template slide deck. This ensures you…
Investor Connect – 774 – Zamir Shukho of Vibranium VC
On this episode of Investor Connect, Hall welcomes Zamir Shukho, CEO and Founder at Vibranium VC. Located in San Francisco Bay Area, California, USA, Vibranium VC is a venture fund based in Silicon Valley and led by an international team of serial…
Startup Funding Espresso – Identify the Target Investors
Identify the Target Investors Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Once you’ve identified the ideal investor type for your business you’ll need to build a target list…
Startup Funding Espresso – Profiling the Ideal Investor
Profiling the Ideal Investor Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. There are several types of accredited investors in the startup world. These include angels, venture…
Startup Funding Espresso – Valuation Methods To Consider
Valuation Methods To Consider Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In preparing your fundraise you need to consider your current valuation even if you’re using a SAFE or…
Startup Funding Espresso – Preparing the Business Metrics
Preparing the Business Metrics Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Investors are looking for a high-growth company with good unit economics. In preparing for your…
Investor Connect – 773 – Bentley Adams of Way
On this episode of Investor Connect, Hall welcomes Bentley Adams, CEO & Founder at Way. Located in Los Angeles, CA, Way is an intuitive eating app that helps people find peace in their relationships with food and their body. Their mission is to…
Startup Funding Espresso – When To Raise Funding
When To Raise Funding Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Most founders go out for a fundraise prematurely because they need money, not because they are ready for…
Startup Funding Espresso — Milestone the Raise
Milestone the Raise Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Founders often want to compress their fundraising into one round for the sake of efficiency. While this may sound…
Startup Funding Espresso – How Much Funding To Raise
How Much Funding To Raise Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. When raising funding consider how much you should raise. Start with the overall amount of funding required…
Startup Funding Espresso — Fundraising Timeline
Fundraising Timeline Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. For every $1M of funding you want to raise, it will take one year to raise it for early-stage startups. This…
Startup Funding Espresso – Fundraise Differences by Stage
Fundraise Differences by Stage Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. In raising funding over the life of the startup you’ll find there are differences in the fundraise at…
Startup Funding Espresso — Von Restorff Effect
Von Restorff Effect Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The Von Restorff effect is defined by Wikipedia as an item that sticks out and is more likely to be remembered…
Investor Connect – 772 – Liam Krut of Reinforced Ventures
On this episode of Investor Connect, Hall welcomes Liam Krut, Investment Partner, at Reinforced Ventures. Located in Pittsburgh, Pennsylvania, USA, Reinforced Ventures invest in overlooked areas of deep tech and have a network of over 1700 experts….
Startup Funding Espresso – What Type of Funding Should You Seek
What Type of Funding Should You Seek Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. When raising funding consider the type of funding you should pursue. There are many types of…
Startup Funding Espresso — Zeigarnik Effect
Zeigarnik Effect Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The Zeigarnik effect is defined by Wikipedia as uncompleted or interrupted tasks that are remembered better than…
Startup Funding Espresso — Verbatim Effect
Verbatim Effect Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The Verbatim effect is defined by Wikipedia as the “gist” of what someone has said that is better remembered than the…
Startup Funding Espresso – Should You Raise Funding for Your Startup
Should You Raise Funding for Your Startup Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. Before raising funding consider if you should raise funding for your startup. Ask why you…
Investor Connect – 771 – Rodney D’Souza of Horned Frog Investment Network at TCU
On this episode of Investor Connect, Hall welcomes Rodney D’Souza, Managing Director of Horned Frog Investment Network, a program from the Institute for Entrepreneurship and Innovation at Texas Christian University (TCU). Located in Fort Worth,…
Startup Funding Espresso — Testing Effect
Testing Effect Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The testing effect is defined by Wikipedia as the fact that you more easily remember information you have read by…
Startup Funding Espresso — Spacing Effect
Spacing Effect Hello, this is Hall T. Martin with the Startup Funding Espresso — your daily shot of startup funding and investing. The spacing effect is defined by Wikipedia as information is better recalled if exposure to it is repeated over a long…